Global

K2 Corporate Mobility’s evolution leads the company to rebrand 

Founded in 2002, K2 Corporate Mobility began as a specialist in household goods (HHG) shipping services for the UK mobility sector. They set themselves apart by expertly managing each shipment and taking full accountability for its departure, transit and arrival. As the company grew, clients requested support that went beyond HHG shipping. This demand drove the company to expand into an international Relocation Management Company (RMC), delivering the full range of mobility and associated services. 

To better define each service as well as to maintain alignment with the company’s identity, K2 Corporate Mobility has chosen to rebrand as K2 Group. K2 Group now includes the following brands, each of which delivers a specific mobility or related service: K2 Relocate, K2 Bespoke, K2 X Border, K2 Indx, K2 AlphaTech, and Twelve Degrees.

Each K2 brand operates in line with the same core principles, contributes to the company’s world-class NPS® of 82 and its Great Place To Work® accreditation, and is united by a shared commitment to human-centric service delivery. However, each brand brings its own specialist expertise: 

  • K2 Indx – Provides advisory and assignment management services globally. Services include development of a mobility strategy; programme, policy and process design/review; policy counselling; and cost governance processes. 
  • K2 Relocate – Delivers the full suite of relocation services across the globe, via a fully managed service model.  
  • K2 Bespoke – Provides a comprehensive range of relocation services to organisations’ VIP or business-critical populations. Operates on a global scale, via a fully managed service model. 
  • K2 X Border – Delivers the full suite of immigration services across the globe. Services include immigration consultancy; document handling; visa application management; and permits and residency application management.  
  • K2 AlphaTech – K2’s inhouse technology team. Delivers tailored, highly efficient and user-friendly solutions for all K2 brands and their customers.  
  • Twelve Degrees – K2’s inhouse stakeholder communication agency. Delivers personalised, targeted and demonstrably impactful marketing collateral for all K2 brands and their customers. 

K2 Group continues to deliver services to customers in precisely the same way as K2 Corporate Mobility did. There is no difference in the type of services delivered, nor in the style or quality of service delivery. K2’s ethos, ‘because it’s personal’, continues to define and drive each and every brand. The purpose of the rebrand is to give each K2 service its own identity, and to recognise K2’s growth from its HHG shipping origins into an international group of global mobility brands. As one of these brands, K2 Indx will continue to provide advisory and assignment management services of the highest quality, shaped by the team’s extensive experience.

Taryn Whitfield, Global Mobility and HR Advisory, comments:  

This rebrand enables K2 Indx to present a consolidated Advisory and Assignment Management offering, demonstrating breadth and depth of experience and expertise to the global mobility industry. As the K2 Indx brand continues to evolve, we will continue to deliver our personal, client-focussed approach, building genuine connections with the people we partner with.

Any queries or comments should be sent to marketing@k2group.com. Thank you.